A collaboration agreement has been forged between GiG and Kaizen Gaming.
GiG, a trailblazer in the gaming industry, has joined forces with Kaizen Gaming, a Greek gambling enterprise, to provide them with a marketing conformity solution. Kaizen Gaming oversees the Stoiximan and Betano brands.
This agreement will empower Kaizen Gaming to leverage GiG Comply, a marketing conformity solution that empowers operators to establish their own standards and checklist parameters to scrutinize and evaluate the content of affiliate websites.
GiG Comply can be employed to ensure that brands adhere to regulatory mandates in multiple territories, encompassing legislation and advertising standards in specific markets.
“Conformity is not merely a catchphrase; operating transparently in accordance with local gambling regulations is a strategic cornerstone for Kaizen Gaming,” remarked Claus Jansson, Head of Affiliates at Kaizen Gaming.
“Venturing into new markets and achieving substantial growth in existing markets, GiG Comply empowers us to collaborate proactively with affiliates while comprehending how we are being promoted.”
Jonas Warrer, Chief Marketing Officer of GiG, added: “We are thrilled to partner with Kaizen and it is gratifying to observe a vibrant and dynamic organization prioritizing responsible marketing at the forefront of its operations.”
Were thrilled to assist them in refining their marketing regulations through the implementation of GiG Comply. This will ensure they maintain complete control over their affiliate marketing endeavors, safeguarding their esteemed reputation as a leading gaming technology enterprise in Europe.
Subscribe to the iGaming newsletter.